Evangelism Coach International

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I found this post today that has already written out several questions that one could consider as they self-evaluate their evangelism style and methods. Its focus is on church based evangelism, and increasing community awareness that your church exists.

In this link are 5 ideas for reaching people:

1. Direct Marketing
2. Mission Teams (teams from other churches; e.g., to hang door hangers, to “prayer walk” or “prayer drive” an area)
3. Servant Evangelism (showing God’s love in a practical way to the people in your city; e.g., handing out water, granola bars, etc. with invite cards)
4. Events (non-threatening, easy to enter events; atmosphere of Christian hospitality)
5. People Inviting People

These are definite church based evangelism strategies.

Direct Marketing would be stuff like billboards, commercials, mail pieces, phone book, etc. From statistics that I’ve got buried in my stuff somewhere, this is only about 2-3% effective, if that.

The most effective form of the 5 above is personal invitiatoin. Again those same stats that I have buried somewhere show that 80-90% of people attend church the first time because of the invitation of a friend.

The actual statistics are on my laptop which is in the shop at the moment. Its giving me errors like “missing operating system” and stuff like that. I’ll give the citations when I get my laptop back.

Steve Sjogren also has a series on marketing vs. evangeslism. Here is one post.

Let me ask you this?
What is your church doing to raise its visibility in the neighborhood?

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